Keywords are really the cornerstone of your osCommerce SEO program. Your keywords play a large part in determining where in search rankings you’ll land, and they also mean the difference between a user’s finding your product page and not. So when you’re picking keywords, you want to be sure that you’ve selected the right ones. The only problem is, how do you know what’s right and what’s not?

Before you can even begin to write your keyword advertisement text, you should have a finalized list — or even multiple finalized lists — of keywords selected. If you’ve used a keyword research worksheet, you can easily use this list to group your keywords according to topic.

Images or graphics on your osCommerce site are essential. They’re also basically ignored by search engines, so what’s the point of putting them on your site? There’s a good reason that has nothing to do with SEO. Without images, your page is just boring text. You’re not going to be happy with using plain text instead of that cool new logo you had designed for your company, and neither are your users. They want to see pictures.

Your store's content is another element of an SEO-friendly site that you should spend plenty of time contemplating and completing. Fortunately, there are some ways to create your osCommerce store's content that will make search crawlers love you.